With many years experience of qualitative and quantitative healthcare research. We use our experience to assist our clients in generating insights on countless healthcare business opportunities from branding and customer satisfaction to product development. We help healthcare companies identify practical and profitable ways to enhance products and services. Our tactical research approach delivers insights that impact critical business outcomes and drive positive business results, supported by behavioural (qualitative) and statistical (quantitative) data.
The audiences that we can target in healthcare include:
Primary care professionals: GPs, nurses, retail and hospital pharmacists
Secondary care professionals: clinicians, therapy area specialists, physiotherapists
Healthcare managers: practice managers, clinical directors
Payers: purchasing managers, hospital business managers
Commissioners: Heads of commissioning, Clinical Commissioning Group representatives
Patients: many different patient groups, including those with rare conditions